LOGAN, UTAH April 20, 2015—FreeMotion Fitness Inc., a leading provider of commercial fitness equipment, announced the addition of Dan Toigo as vice president of sales for North America.
In this position, Toigo will play a leading role in driving revenue growth. He will also be instrumental in strengthening relationships with distributors.
Toigo joins the company with over 24 years of experience in specialty fitness commercial distribution, direct sales, and national account management. Over the last 10 years he has been highly successful in senior management positions with Precor, Interactive Fitness, and most recently as the vice president of sales for Fluidity Studio Barre.
“We’re very excited to have a proven and experienced sales leader like Dan join our team,” said FreeMotion Fitness President and Chief Executive Officer Pat McGinnis. In the coming months, FreeMotion looks forward to increasing market share, continuing to develop innovative products, and advancing customers’ educational experience.
FreeMotion Fitness™, a subsidiary of Icon Health & Fitness, is a commercial fitness company best known for functional strength products like the Dual Cable Cross as well as the Incline Trainer with a gradient range of zero to 30 percent. FreeMotion also offers full cardio and strength product lines found at freemotionfit.com and freemotioncatalog.com.
“Our philosophy is to take club training to the next level,” explained McGinnis. “Instead of offering just fixed-isolated strength equipment, we bring club members cable strength with free range of motion. This mentality carries through our full product offering. We are constantly challenging the status quo so that club members can get the most out of their training.”
Club owners interested in increasing revenue through innovative, functional equipment should contact Pat McGinnis at 877.363.8449 or visit freemotionfit.com.